IDEA! The Company
IDEA! Consulting is passionate about helping organizations reach their highest potential by fully harnessing the power of ideas.
At IDEA! we beleive that excellence in leadership and management combined with innovative ideas and disciplined execution has the power to enormously expand the earning potential of all organizations.
Our mission is to help organizations tap into the enormous potential of innovative ideas and best practices to acheive serious competitive advantage.
We show clearly using in depth analysis and idea generation, what will be required for an organization to gain sustainable competitive advantage in some of the toughest market conditions that businesses have had to operate in for centuries. We bring organizations closer to the state of the art in performance and customer satisfaction.
Our consulting work is rooted in a deep understanding of your organizational vision, goals, and the specifics of the business model and industry in which you operate.
We help organizations in diverse areas of expertise. Whether its defining your brand or product/service offering from a business and design perspective or boosting organizational performance in sales, profitability, brand potential, processes and delivery by defining workable execution strategies and performance metrics.
IDEA! is based out of the RAK Free Zone, in UAE. We are excited about helping client organizations globally reach their ultimate performance potential. Defined below are IDEA! services and areas of focus.
Email us now at faisal@ideapower.org to acheive an entirely new level of success for your organization.
IDEA! Services
Design Management
Managing delivery of design projects of any kind (web, print, advertising, interactive, brand collateral)which have a business goal. Managing, interfacing and collaborating with all stakeholders, envisioning the costs, processes, and steps required with respective degrees of involvements of various parties. IDEA! orchestrates the delivery of the total intended business result.
Brand Management
Creating and or managing the design identity and business image of a brand. Devising, implementing and continuously tweaking with respect to market conditions and positioning the quality, image and value of a brand by provinding a plan for specific marketing, brand improvement actions.
Performance Metrics Definition
IDEA! works with your organization to define performance metrics in line with your mission, vision & performance potential. We devise systems and mechanisms by which metrics can realistically be measured and performance enhanced.
Profit Maximization
Finding sources where the company is losing profits, and proposing systems and means to address those losses; at the same time identifying where untapped profit potential exists and what strategies will harness the greatest upside potential.
Sales Maximization
Analysing fully at multiple dimensions where sales are and where they can be, making a proposal for how to maximize sales potential by identifying new service and products and new delivery models.
Process Enhancement
Analysing specific processes to increase their efficiency and performance with respect to total organizational performance.
Implementing Peak Performance
Defining what peak performance means for a specific organization. Defining the strategies for change, that when implemented will lead to the highest, most optimized performance measured against the right metrics for the organization.
Raving Fan Making
Truly successful organizations strive to have raving fans, not just satisfied customers. IDEA! helps your organization define customer friendly processes, from design to implementation; raising the process of dealing with customers to a refined art, making customers raving fans in the process. We help bring about a transformation in the organizational attitude towards customers.
Implementing Organizational Innovation
Fully assess the parameters that impact innovation at all organizational levels. Considering the specifics of the organization, make a strategic plan for moving the organization towards measurable enhancements in innovation. Bring about a cultural change.
Organization Specific Innovation Ideas
Execute an organization wide survey based on organizational specifics. Implement industry innovation and best practice, using a well defined inventory of specific innovation ideas.
Innovation Transformation Workshop
Designing training workshop content that is customized to deliver specific identified innovation goals in consultation with the organization.
Ideas & Insights for Performance
Creating only an inventory of performance, design, branding, and financial enhancement ideas that the organization can benefit from instantly.
Growing an Innovation Mindset for your Organization
Based on an understanding of both the current state of the organization, and the long range innovation goals, develop and implement the most effective strategy for creating an innovation mind set that is pervasive within the organization.
Maximizing Latent Market Potential
Armed with an initial assessment of the total market potential, this service will fully investigate all of the market sectors, including market share that is being currently unaddressed. IDEA! will make specific strategies for produt and service delivery combinations that will capture hidden markets.
Enhancement of Organizational Offerings
An organization that already offers a product/service sees immense service or product enhancement potential. This service takes the existing portfolio of product or service offerings designs proposals for how to reposition, redesign and strategically meet market needs, thereby increasing organizational revenue growth as well as leading to greater customer loyalty.
Market Alignment of Organizational Offerings
Aligning products and services to latest trends and to newly evolving channels and greater undiscovered volume potentials. The result will be a more precise match between organization and the market it serves, resulting in greater sales and significant competitive advantage.
Harnessing the Greatest Brand Potential of your Offerings
An organization is selling a product or service but is making negligible or ineffective use of the power of branding. The service will give specific definition and identity to the offering and develop branding messages that are most effective for the target market.
Translating Ideas to Marketable Offerings
This service applies in scenarios where either an entrepreneur or organization has found an idea for a product or service offering, but they need to define how the product or service will be packaged, branded, and sold on the market.
Developing & Implementing Organizational Public Relations Strategy
Developing a complete well defined strategy for public relations activities and messages for a given organization; with explanation and goal definition for the desired effect from each strategy.
Differentiating for Price Advantage
Take the existing product or service offerings and analyse and document the ways and means by which the product can be significantly differentiated over competitive offerings and thus be able to charge higher prices in the same market.
Defining Organizational Mission, Objectives & Metrics
An existing organization is wandering aimlessly without a specific clear vision, or objectives. This service will work with disparate work groups in workshop sessions to bring together a shared vision, and then translate that vision into objectives and metrics that can then be propagated and implemented to bring about long term organizational performance gains.
Implementing Innovative Business Growth
Taking into consideration the organizations financial and growth goals this service will assess the market and create strategies to grow business quality and volume in existing and newly defined or identified sales channels.
Organizational Branding
An existing organization delivers good value, and has financial stability but is significantly underutilizing its branding and marketing potential. This service will develop marketing and branding strategies for the organization, with a clear implementation plan for how to get the most bang out of the brand.
Public Relations Management
Devising a long range PR strategy in agreement with the client organizations vision, mission and goals, including budgets and then systematically ensuring all required actions are taken to make the strategy acheive its intended result over the long run.
Raising Organizational Market Profile
This service makes use of a combination of public relations and indirect public positioning techniques such as guidance on where to speak, write, how and what actions will raise your organizations image in the market.
Creating Sustainable Competitive Advantage
Redefine, reimagine the business model to develop identifiable strategic initiatives that build a sustainable competitive advantage. Identifying and proposing potential sources for building significant competitive advantage. Devsing an implementation strategy that harnesses the synergy between the organizations current state and its highest competitive potential.
Competitive Advantage Ideas & Strategy
Executes a total business internal and external environment diagnostic, and prepares an inventory with detail explanations of what competitive advantage threats and opportunities exist for the business, helps the management fully understand them all, making initial suggestions for how the business can address or benefit from this information.
Market Positioning for Strategic Competitive Advantage
Analyzes the current market position of the organization and proposes the manner and nature of positioning that will best position the organization to obtain significantly enhanced competitive advantage.
Harnessing the Greatest Potential Competitive Advantage
Will assess the fullest upside potential possible through competitive advantage strategies, and then devise the most effective ways for the organization to implement and benefit the best strategies.
Strategic Organizational Training Analysis
Look at the competitive advantage position of the company, and its vision, intentions, and where it can be and devise a training and hiring strategy that is most likely to achieve the organizations competitive advantage goals in the near future.
Best Practices Global Analysis & Implementation
Analyses the organizations state of best practice implementation and compares it to the best global competitors, academic circles, business experts and devises a training inventory of skills and performance oriented training programs that are most likely to serve the long term strategic interests of the organization.
Competency Training for Business Performance
Identifies training programs in well defined commonly needed subject matter, where improvements will lead to substantial increase in organizational and individual performance.
Personal Coaching for Business Performance
Where very practical, detail-oriented implementation knowledge is critical and where one on one attention is the only way to make it happen. This service will involve a long term personal coaching relationship, where the individual will be walked through business performance culture, strategy, and actions.
Custom Course Design & Development
Wherever a situation arises when an organization knows that there is a need for recurring delivery of a customized set of skills and understanding, this service will develop and convert that knowledge into a well designed, fully documented course, complete with training guides, materials, teaching methods appropriate, and videos.
Workshops Design & Implementation
This service helps organizations design workshops that teach subject matter which is especially significant for an organizations people to fully understand in a hands-on manner with questions and clarifications addressed and the people feeling total immersion and involvement in the learning experience.
To find how IDEA! Consulting can help your organization, contact:
Faisal Jaffer,
IDEA! Founder,
Email: faisal@ideapower.org,
Mobile: +971(56) 651 2571,
Fax: +971(4) 263 8534,
Website: www.ideapower.org
Mailing Address:
IDEA! Consulting FZE,
P.O. Box 16111,
Ras Al Khaimah,
United Arab Emirates.
In the meantime, visit the IDEA! Blog for amazing ideas that can propel your organization forward.
Frequently Asked Questions:
How big are you?
We have started small, its only me that you deal with, because it allows us to give our clients the best value for money, and since you deal directly with the founder you get highly personalized service, and a great deal of flexibility. We collaborate with or identify partnerships that best suit your actual needs, so you always get the best suited services to serve your needs.
Where are you based?
We are based out of the Ras Al Khaimah Free Zone. We have been in operation since October 2009.
What experience do you have?
I have experience in implementing management and leadership best practices in professional service companies where I have held leadership positions for the last 7 years. This includes business strategy, defining and implementing mission and values, tweaking performance, and implementing new systems that boost the bottom line.
Who are your current clients?
My most recent client was an engineering business that wanted to satisfy its customers by creating a culture of innovation and responsiveness in its staff. After my work with them the staff learnt to improve significantly in making innovation possible on a daily basis and in dealing with their customers, as a result customers are reporting far greater levels of satisfaction and responsiveness.
What kinds of things can you do for us?
I can help you identify what areas of your business offer the most ripe opportunities for improvement, and then work with you to decide and implement the areas that you most agree need to be improved. I will show you what steps to take, put together a workable plan of action and work with you all the way to ensure that the desired results are achieved.
How much and how do you charge?
Our initial consultations are always free. However, after the initial consultation we prepare a basic definition of the possible opportunities for positive change.
Charges for services beyond that point are so widely varying that we have to agree to a specific scope and normally a lump sum negotiated fee ends up being the way to move forward. However, in some rare cases or for additions/subtractions and contingencies an hourly rate is also agreed. None of the charges are applied without the client being fully aware.
How will you do your work?
Of course after the initial consultation, we decide what areas offer the best priorities for the focus of our work. At that point we will identify the process and logistics that are most suited to the best interests of your organization and are most practical. We then will normally do a trial run of the process, and course correct as needed. The nature of the work is of course highly creative and therefore a fixed process is never workable. Every job is unique and therefore the ways and means to get it done will be unique.